Background
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In a crowded global marketplace, businesses can no longer compete on price and functionality alone. To be at the forefront of global competition, economies need the ability to constantly tap on new ideas and innovate.

Design is at the heart of this new competition. By bringing together considerations of form, function, aesthetics, culture, engineering and lifestyle, the design process helps solves problems & creates new value and markets.

Design is high on the national agenda for many countries. Governments around the world have recognized the importance of design for increasing national competitiveness. Evidence shows that many countries are using design as a tool for economic and social development.

India already has a design policy in place. It needs to be strengthened. Design has to be considered as a primary element in all programs aimed at increasing national competitiveness. Similarly design has an important role to play in addressing national priorities.

The accordance of such national significance to design is a direct result of design's multi-disciplinary and integrative function that cuts across many areas of national concern and planning - such as urban development, enterprise and trade development, education and capability development, culture, heritage and tourism.

Design makes government policy something people can see, hear, touch, taste, and smell through designed objects, communications, environments, and experiences. The improved performance of government design can positively affect the experience of trust, accountability, and effectiveness between the government and the people.

Under the aegis of CII National Committee on Design, the 2nd India Design Festival and 9th CII- NID Design Summit are being organized during 14th to 18th December 2009.

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2nd India Design Festival (IDF 2009)
14 - 18th December 2009; Delhi

'India - The Emerging Powerhouse of Design' is the central theme of the India Design Festival 2009.

India Design Festival (IDF) aims to address the following areas:
  • To promote design as a tool for improving national competitiveness
  • To promote use of design in businesses with special focus on MSME's and
  • To promote applicability of design in public services
National Steering Committee
  • Mr. Vikram Kirloskar, Chairman, CII National Committee on Design & Vice Chairman, Toyota Kirloskar Motors
  • Dr. Naushad Forbes, Deputy Chairman, CII Western Region and Director, Forbes Marshall Ltd
  • Ms. Anjali Prasad, Joint Secretary, DIPP, Ministry of Commerce & Industry
  • Prof. Pradyumna Vyas, Director, National Institute of Design, Ahmedabad
  • Eminent members from all the partner organizations and the Design Festival core group.
Target Audience

CEOs, Design/ R & D heads from industry | Design houses & freelance designers | Legal / IPR experts | Premier Design/ R&D/ Technical / Engineering institutes | Design Engineers, Technocrats, Entrepreneurs, innovators

Key Features

December 2009, Delhi

Design Summit - 2 day Conference
Design Showcase - Design Case Studies Presentation
Design Exhibition
Design Open Houses
Design & Innovation Workshops
Student Design Competitions
Heritage Walks
.... and much more ....


Retrospect
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Organizers

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Partners

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