15 - 16 December 2009;
Kamal Mahal; Hotel Maurya Sheraton, New Delhi
India - The Emerging Power House of Design

DAY - I : 15 DECEMBER 2009, TUESDAY | ||
|---|---|---|
| 1130 - 1135 hrs | Welcome Remarks & Moderated by |
Mr. Chandrajit Banerjee Director General Confederation of Indian Industry |
| 1135 - 1140 hrs | Theme Address |
Prof. Pradyumna Vyas Director National Institute of Design |
| 1140 - 1150 hrs | Special Address |
Dr. Naushad Forbes Chairman CII- Western Region & Director, Forbes Marshall Pvt. Ltd. |
| 1150 - 1205 hrs | Keynote Address |
Prof. Richard Buchanan Professor of Design, Management and Information Systems, Weatherhead School of Management Case Western Reserve University |
| 1205-1220 hrs | Keynote Address |
Mr. Ravi Kant * Managing Director Tata Motors Limited |
| 1220-1225 hrs |
Launch of India Design Report and CII-Raunaq Singh Innovation Grid
by the Chief Guest
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| 1225-1245 hrs | Inaugural Address by the Chief Guest |
Mr. Anand Sharma Minister of Commerce and Industry Government of India |
| 1245 hrs |
Close
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Lunch
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| 1330 - 1530 hrs |
Session 1 - Business and Design - An Imperative Confluence
From the beginning of Design as profession about 50 years back, design in India has evolved and simultaneously keeping pace with the world. Recently Indian design reached another level of maturity by being one of the few countries to adopt National Design Policy. This panel discussion will discuss the evolution of Indian design over the past 50 years. It will outline the key impetus areas and action required in those areas to realize the vision of making India the Asia Hub of Design. Session Chair: Mr. Peter Kersten BNO Ambassador and Past President, BNO, Netherlands Speakers: Prof. John Heskett Chair Professor, Hong Kong Polytechnic University of Design Mr. B V R Mohan Reddy Immediate Past Chairman - CII, SR and CMD, Infotech Limited Mr. Hari Nair Director, Global Consumer Design, Whirlpool Mr. Tim Selders Director, Park Advanced Design Management The Netherlands Ms. Alpana Parida President DMA. Yellow. Maximus Mr. Sandip Mukherjee Managing Director Quetzel Designs India Pvt Ltd |
|
| 1530 - 1600 hrs |
Tea / Coffee Break
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|
| 1600 - 1730 hrs |
Panel Discussion 1: Evolution of Indian Design - Key Enablers
From the beginning of Design as profession about 50 years back, design in India has evolved and simultaneously keeping pace with the world. Recently Indian design reached another level of maturity by being one of the few countries to adopt National Design Policy. This panel discussion will discuss the evolution of Indian design over the past 50 years. It will outline the key impetus areas and action required in those areas to realize the vision of making India the Asia Hub of Design. Moderator Mr. Chandrajit Banerjee Director General Confederation of Indian Industry Keynote Speaker: Ms. Anjali Prasad Joint Secretary Department of Industrial Policy and Promotion Government of India Panelists: Dr. Naushad Forbes Chairman CII- Western Region & Director, Forbes Marshall Pvt. Ltd. Mr. Christopher Benninger Urban planner & architect Christopher Charles Benningner Architects Pvt. Ltd Mr. Chandrashekhar Vyawahare Futuring Design Prof. Ravi Poovaiah Industrial Design Center IIT Mumbai Mr. Sandip Paul Industrial Sculptor |
|
| 1800 Hrs |
Close of Day 1
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DAY - 2 : 16 DECEMBER 2009, WEDNESDAY | ||
| 0930 - 1100 hrs |
Session 2 - Design Education - New Paradigms
This session will try to discover the new paradigms in the design education, which answers the call of the knowledge society moving from the industrial society. The session will present the emerging face of design education and its newer manifestations as also its integration with other disciplines of education. Session Chair: Mr. Amit Khare * Joint Secretary, International Cooperation Ministry of Human Resource Development, Government of India Speakers: Ms. Sandy Speicher Head - Design for Learning domain, IDEO Prof. Sangita Shroff Director Indian Institute of Crafts & Design Prof. Theo J J Groothuizen Counsellor - Science & Technology The Royal Netherlands Embassy Prof. Kenta Ono Assistant Professor, Graduate School & Faculty of Engineering Chiba University Mr.Philippe Vahe Head of ISD Studies DSK Global Education & Research Pvt. Ltd |
|
| 1100 - 1130 hrs |
Tea / Coffee Break
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| 1130 - 1230 hrs |
Session 3 - The Business of Sustainability
Sustainability is garnering ever - greater public attention and debate. This session will bring about discussions around Green design and its business implications. It will discuss the practice of frugal design and will showcase how to create solutions that makes business and sustainable sense at the same time. Session Chair & Speaker: Ms. Aparna Piramal Director Ergo Ltd. Speakers: Prof. Pradyumna Vyas Director National Institute of Design Mr. Herbert Seevinck CEO, Mijksenaar, Amsterdam Mr. Ashish Deshpande Founder Director & Principal Designer Elephant Strategy + Design |
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| 1230 - 1330 hrs |
Lunch Break
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| 1330 - 1500 hrs |
Panel Discussion 2 - Indian Design Philosophy
Little has been discussed about Indian design philosophy. Questions like why Indian design takes a particular form or serve a particular function are still an enigma. This discussion will seek to bring in structured knowledge and understanding of Indian design; its intentions, the users it serve and other related issues. The panelists will explore how design development and adaptation in India is related and intertwined with the larger social environment. Specifically the discussion will revolve around design that is integral to the daily lives of people and its unique reflection of the Indian culture and socio-historical changes that have occurred in the environment it is located in. Moderator : Prof. M P Ranjan Faculty of Design Head, Centre for Bamboo Initiatives National Institute of Design Keynote Speaker: Mr.Rajeev Sethi Founder The Asian Heritage Foundation Panelists: Ms. Lulu Raghavan Country Director Landor Associates Mr. Jacob Mathew Founder Director Idiom Design & Consulting Pvt. Ltd. Ms Deepika Jindal Managing Director Austenitic Creations Pvt. Ltd. Mr. Amit Gulati Director & Chief Designer Incubis Consultants India Pvt. Ltd |
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| 1500 - 1530 hrs |
Tea/ Coffee Break
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| 1530 - 1700 hrs |
Session 4 - Design for MSME's - Transition from OEM to ODM to OBM
Design, Innovation and growth are linked. Experiences and reports show that companies that use design are more successful than those that do not. Despite the usefulness of design to improve the MSME's competitiveness, it is seen that MSME's do not use design for various inherent reasons. The objective of this session is to convey to the MSME's the usefulness of design and to show the way to move from being an OEM (Original Equipment Manufacturing) to becoming an ODM (Original Design Manufacturing) and thereon to becoming an OBM (Overseas Brand Manufacturing). The special focus of this session will be application of design for companies with business to business focus Session Chair: Prof. Anil K Gupta Executive Vice Chair National Innovation Foundation, NIF Keynote Speaker Mr. Madhav Lal * Additional Secretary and Development Commissioner Micro Small and Medium Enterprises (MSME) Speakers: Mr. Shashank Mehta Faculty, Design NID Ms. Leimei Julia Chiu Executive Director, Japan Industrial Design Promotion Organization President Elect Icograda Professor, Musashino Art University Mr.Michael Foley * Managing Director Foley Designs |
|
| 1700 - 1830 hrs |
Panel Discussion 3 - CNBC Session on India - the emerging powerhouse of Design
Moderator: Mr. Suresh Venkat * Executive Producer CNBC Panelists Mr. Dinesh Rai Secretary Micro Small and Medium Enterprises Government of India Mr. Arun Maira Member, Planning Commission Government of India Mr. Rajib Adhikari Design Strategist DELL Dr. Naushad Forbes Chairman CII - Western Region & Director, Forbes Marshall Pvt. Ltd. Mr. Anuj Prasad Director Desmania Design Pvt. Ltd Dr. Y S Rajan Principal Advisor Confederation of Indian Industry |
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| 1830 hrs |
Closing of the Summit
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* invited





